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Welcome to Florida State University's official entrepreneurship and innovation podcast, The InNOLEvation® Mindset! Hosted by Mark McNees and powered by the Jim Moran College of Entrepreneurship. This podcast features audio and video versions of our podcast, which highlights student and alumni entrepreneurs and innovators from FSU.
Get inspired by the next generation of young business leaders and hear their inside stories. Learn from faculty who teach entrepreneurship and innovation courses at FSU as they share key insights.
On this channel, you'll find:
-Full video episodes of our podcast conversations with founders of startups born at FSU
-Business advice and thought leadership from FSU professors focused on entrepreneurship
-Fireside chats and interviews recorded live with enterprising alumni making their mark
-Special segments and speaker events at FSU focused on innovation
Whether you're an aspiring entrepreneur, a current business owner, or you just love hearing success stories - subscribe now to see inspiring individuals daring to turn ideas into reality. With new episodic content added regularly, The Innovation Mindset podcast tells tales of vision, grit, failure, and triumph straight from the FSU community.
This channel visually brings the podcast to life with photos, graphics, and video. Join us by subscribing if you bleed garnet and gold!
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1 hr 8 min
On this episode of the InNOLEvation® Mindset, host Mark McNees interviews Chelsea Noble, owner of Twinkle Toes Nanny in Tallahassee, a franchise nanny placement agency providing background-checked caregivers for babysitting, part-time, and full-time in-home care with backup support and an hourly pricing model rather than large placement fees. Chelsea shares the company’s origins (founded in Gainesville in 2011 by Kristi Beckmeyer), her path from FSU hospitality undergraduate (2018) and FSU Foundation/Student Affairs roles to earning a master’s in hospitality entrepreneurship (2022) and buying the existing Tallahassee location in May 2025 while pregnant. They discuss the franchise purchase process, her husband’s support, managing 1099 caregivers (often college students), negotiating pay for long-term placements, lessons on boundaries and work-life balance, community engagement through the Chamber and Jim Moran Institute programs, and her advice to “make the mistakes” and learn from them.
Website and Social media addresses:
https://twinkletoesnanny.com/locations/tallahassee
https://www.facebook.com/twinkletoesnannytally/
https://www.instagram.com/twinkletoesnannytally/?hl=en
00:00 Welcome and Guest Intro
00:37 Twinkle Toes Origin Story
01:29 Fixing Nanny Agency Fees
03:52 Chelsea Background and FSU Path
14:59 Buying While Pregnant
16:36 Franchisee Process Explained
19:43 Nannies vs Families as Clients
22:52 Early Wins and Hard Lessons
27:09 Chamber and JMI Growth Programs
30:54 JMI Peer Groups Explained
33:12 Personal Growth Origins
36:40 Learning Academia Startup Life
40:10 Scaling the Nanny Business
48:38 Work Life Boundaries
52:49 Defining Financial Freedom
55:12 Pitching and Teaching Entrepreneurship
59:34 Leadership Weight and Final Advice
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