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The official Florida State University podcast featuring FSU students and alumni doing amazing things in Entrepreneurship and Innovation.
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Monday Sep 23, 2024
Monday Sep 23, 2024
In this episode of the InNOLEvation® Mindset podcast, hosted by Mark McNees and powered by the Jim Moran College of Entrepreneurship, we sit down with Giovanna Williams, CEO and founder of Grova Creative. Giovanna, also known as G, shares her journey from the Navy to graphic design and eventually starting her own marketing firm. She discusses the challenges she faced, including overcoming imposter syndrome and dealing with naysayers, as well as the importance of having a strong support network and taking care of mental health. G also talks about her experience with the Jim Moran Institute's executive program and how it helped her business grow. Tune in to learn about her unique approach to client relationships and her advice for aspiring female entrepreneurs.
00:00 Introduction and Guest Introduction
00:37 Giovanna's Background and Navy Experience
02:28 Transition to Entrepreneurship
03:49 Building Grova Creative
07:29 Challenges and Overcoming Doubts
14:56 Imposter Syndrome and Mental Health
23:05 Jim Moran Institute Experience
32:14 Advice for Aspiring Entrepreneurs
33:20 Conclusion and Farewell
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